Case Study

+72% leads generated thanks to Real Time Optimization

Website: https://www.bouygues-immobilier.com

Urban developer/operator Bouygues Immobilier develops office and retail properties and sustainable neighbourhood initiatives, with 35 branches in France, four in Europe and one in Morocco.

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The challenge

The company’s acquisition teams needed to manually update their offers included in these emails based on localization. This task was time-consuming and had a huge impact on production costs. 

How we help? Our platform generates contents in real time when Welcome packs emails are opened. In addition, contextual data collected by Reelevant in real-time increases the reach and relevance of the Welcome Pack by determining recipient locations at the moment the emails are opened.

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