Case Study

+72% leads generated thanks to Real Time Optimization


Urban developer/operator Bouygues Immobilier develops office and retail properties and sustainable neighbourhood initiatives, with 35 branches in France, four in Europe and one in Morocco.

The challenge

The company’s acquisition teams needed to manually update their offers included in these emails based on localization. This task was time-consuming and had a huge impact on production costs. 

How we help? Our platform generates contents in real time when Welcome packs emails are opened. In addition, contextual data collected by Reelevant in real-time increases the reach and relevance of the Welcome Pack by determining recipient locations at the moment the emails are opened.

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